We now know that Apple's World Wide Developer Conference (WWDC) will take place in San Francisco on the 10th June. WWDC is the only pre-scheduled event on Apple's calendar and therefore generates a lot of excitement each year.
The last nine months have been interesting for Apple; they have received some negative press regarding "a lack of innovation", iOS is under increasing pressure from Google Android and their share price is down from $700 (Sept 2012) to $400 (May 2013). As a result the world is eagerly anticipating how Tim Cook and the restructured Apple team will respond.
My predictions for WWDC 2013 can be found below:
iOS 7.0 - Developer Preview
Apple will unveil the next version of their mobile operating system (iOS 7.0) and make it available for developers to start testing. In October Jony Ive was made head of hardware and software, therefore I believe iOS 7.0 will include an updated user interface, probably following a flatter, simpler design philosophy (moving away from skeuomorphism). This would align with the work we have seen from Ive in the past and also give iOS an important breath of fresh air (it's now the most mature mobile operating system on the market).
Regarding new features, I believe Apple will look to find a way to enable real-time updates directly from the springboard (home screen). In my opinion this is a long overdue feature, as the current static iOS home screen is significantly less useful than Android or Windows Phone.
If I was going to guess, I think Apple could include a system similar to widgets found on OS X, where an app could surface key information to the operating system itself.
Another area that has been rumoured is improved security, potentially offering biometric (fingerprint) scanning. This could be an important step for the phone, as improved security could lead to the digital wallet going mainstream, which would allow you to store all of your highly sensitive data (bank details, etc) in one place. Although a feature of this type would clearly need to be built into the operating system, it would also require new hardware, so maybe this feature will not be announced until the new iPhone (presumably the iPhone 5S), which I don't expect to happen at WWDC.
Regarding other features, I'm at a loss. I really hope Apple are able to stun the world with a new "game changing" feature, but as the smartphone becomes more mature, revolutionary leaps become increasingly difficult.
OS X 10.9 - Developer Preview
The current rumours suggest that the OS X development team have been transitioned to work on iOS 7.0. This news is not a complete surprise as iOS is definitely the flagship operating system and Apple has done this previously in 2007 prior to the launch of the iPhone.
This information, alongside the fact that OS X is a very mature operating system with only 5% market share, makes me feel that this update will be evolutionary, not revolutionary. I expect Apple to continue the trend towards bridging the gap between iOS and OS X, with new features being ported across from the mobile platform.
One rumour that does sound interesting is related to new enhancements for professional users, specifically an update to the Finder (tabs and tags), as well as better multi-monitor support. Considering in recent years Apple has focused almost exclusively on consumer features, any focus back on the professional market would be very welcome.
Overall I am already preparing myself for another uninspiring year for OS X. As a diehard Mac fan this is definitely disappointing, but with the market currently focused on mobile devices I can understand the decision.
Updated MacBook Range
Arguably the most exciting news (for me) rumoured for WWDC is an update to the MacBook range. This will likely include the MacBook Pro Retina and MacBook Air. This rumour is made more likely by the fact that Intel recently announced that Haswell (their next generation processor architecture) will launch on the 3rd June (just before WWDC).
Haswell is the perfect architecture for the MacBook range, focusing on improved graphics (useful for high resolution displays) and better power consumption (improving battery life). I don't expect any significant design changes to the MacBook range and unfortunately I don't believe the MacBook Air will receive a Retina Display (maybe next year). In my opinion this update will be all about Haswell.
In my dreams I hope Apple will offer the following specification update for the 13" MacBook Pro Retina:
- Intel "Haswell" Quad Core Processor
- Intel Iris Graphics 5100 (GT3)
- 16GB DDR3
- 256 SSD
- Wireless 802.11ac
Based on the current information provided by Intel I think this specification is achievable, which in my opinion would make the 13" MacBook Pro Retina the perfect combination of performance and portability (and my next notebook).
Other Announcements
I would love to say that we will see Apple announce the mythical Apple HDTV or an iWatch, but I simply don't see this happening. I also don't believe we will see any new iOS hardware at WWDC as these are normally reserved for dedicated events. However, if Apple can surprise me by delivering an exciting OS X update and a new Haswell based 13" MacBook Pro Retina, I'll be happy!