Update - Unfortunately, the team did not win the main prize. However, it was great to engage the community, celebrating the thought leadership and innovation. Congratulations to all the winners.

For the third consecutive year, my team has been nominated and selected as a winner for a TechPoint MIRA award.

In 2024, the team were highlighted in the category of “Digital Transformation”, which recognises teams from any industry that have demonstrated outstanding vision and innovation for driving digital adoption and leveraging technology to revolutionise and elevate their operations and/or overall industry standards.

Our submission outlined our new omni-channel digital engagement strategy, which successfully increased customer touch points by 30%, reducing the average time to first purchase by 28%. In a pilot with 10,000 customers, we also observed a 4% increase in sales.

The short video below highlights the TechPoint MIRA Awards 2023 gala, which is the annual event where the final winners are announced.

The winners of 2024 TechPoint MIRA Awards will be announced later this week on Friday, 26 April 2024. Wish us luck!