It’s been a busy couple of weeks for Palm. First we had Palm's CEO Jon Rubinstein outline the company’s future plans and how he believed it would result in profitability.
“We do have $590 million in the bank, and we have a plan that carries this company forward. Now, we need to be frugal and we need to invest in those areas that have the best return for us, but when I read that we're going out of business or our stock is worth zero or those kinds of things, it defies logic to me.”
“it may take us a while, but we will work our way through this, and we're continuing to invest very heavily in engineering on both webOS development and on new product development.”
Then, only days later, Bloomberg reported that Palm was putting itself up for sale, with HTC, Lenovo and Dell apparently very interested. Since that time we have seen almost every technology company (RIM, Nokia, Microsoft, Apple, Sony, HP and Cisco) linked with a potential take-over.
Before predicting who is the most likely candidate to purchase Palm, it's important to understand what they have that is worth buying. In my opinion Palm’s value comes from two main areas:
Intellectual Property (IP): Palm has been operating in the mobile computing market since 1992 and over that time has secured a solid number of patents, specifically for "Integrated Handheld Computing and Telephony System and Services," (otherwise known as the smartphone). Although the actual number of patents owned by Palm is uncertain, most analysts believe that they may have the most impressive patent portfolio in the entire smartphone industry. To back this up PatentVest CEO Anthony Mazzarella declared to Investor’s Business Daily that:
“Based on our metrics, the value of Palm’s intellectual property is along the same order of magnitude as Apple. The market is overlooking the IP value in Palm, which has great value.”
Intellectual property is important for any company as it secures their investment and allows them to claim royalties if other companies use that patent. It also serves as a barrier against most serious patent infringement cases. This could be especially useful at the moment as many companies such as Apple, HTC, Nokia, Google and others are currently involved in high profile patent infringement litigation.
Mobile Operating System (webOS): The second, and in my opinion under-appreciated, value within Palm is their mobile operating system webOS. It is important to remember that other major players such as RIM, Nokia, HTC, Sony, etc, don’t have their own "next generation" mobile operating system and as a result may be forced to build their devices around third party solutions. Due to this lack of innovation we are rapidly entering a world where only four major mobile operating systems (iPhone OS, Google Android, Windows Phone 7 and webOS) offer a smartphone experience that users have come to expect.
Finally, when you consider that Windows Phone 7 is not set for release until Q4 2010 and Google Android still faces many challenges with a fractured deployment across different hardware manufacturers and devices, webOS is arguably the second best mobile operating system on the market today.
Although these two areas are key, you also have other factors such as Palm’s well-established carrier and manufacturer relationships, the expertise of its workforce (much of the team that previously worked on the iPhone OS) and more tangible items such as their assets. When you take all of this into consideration I have seen valuation reports anywhere from $1billion up to $2billion.
So with this in mind which competing company would be best placed to acquire Palm? In my opinion it comes down to three likely contenders:
HTC - My number one candidate is HTC. We have seen for years now that they are fantastic at building quality hardware (Nexus One, HD2, Desire, Legend, etc) however all of these great handsets use third party mobile operating systems, such as Google Android and Windows Mobile. The advantage of this setup is that it allows HTC to focus on what they do best, building fantastic hardware. Unfortunately this dependency also comes with a potential threat, if their relationship with Google or Microsoft were to breakdown and other hardware manufacturers such as Motorola or Sony become a favoured partner, then HTC could be left in a very difficult position (great hardware, no software). Therefore it makes sense for HTC to have their own mobile operating system whilst still designing and manufacturing handsets for Google and Microsoft. This would strengthen their position in the market massively and give them ability to build a device exactly to their needs (similar to how Apple operates with the iPhone). I for one would love to see a device with the power of the HD2 or Desire running webOS.
The second key advantage for HTC is the vast intellectual property that Palm would bring. This would be especially important at the moment due to their current high profile legal battle with Apple over patent infringement.
Lenovo - Lenovo are a rapidly growing company with a powerful product portfolio. The acquisition of the IBM PC Company Division back in 2005 had a major impact and they are now the forth largest vendor of personal computers in the world. More recently, in November 2009, Lenovo announced its intention to purchase Lenovo Mobile Communication Technology, which ranks them number three in China’s mobile handset market. These most recent acquisitions show that Lenovo are serious about aggressive growth and Palm could provide them the same type of power in the mobile computing space that the purchase of the IBM PC Company Division did back in 2005.
Cisco - Cisco are well known for their aggressive purchasing. They have a growing number of consumer based products (just look at Flip and Linksys) and are not afraid to diversify their product range with new innovative technologies. Palm could be the perfect place for Cisco to enter the smartphone market and with their global reach, enterprise experience, financial backing and increasingly diverse product range they would have the potential to produce a fantastic product.
You could argue that Apple, Google or Microsoft could easily swallow Palm just for the intellectual property alone, or to remove any potential competition, however they are all currently tightly tied to their own development plans within the mobile market and as a result it seems unlikely that the acquisition of Palm would be a good fit at this time. As for RIM and Nokia, I believe they desperately need access to a quality "next generation" mobile operating system, unfortunately both companies are too proud and would rather go through the process of developing their own mobile operating system than buying one from someone else.
If the current market rumblings are true then we could have our answer in the next couple of weeks. The one hope that I have is that any company that acquires Palm will invest in their products (such as webOS) instead of simply striping their assets.
It looks like HTC have officially pulled out of the race. According to an internal source, there "just weren't enough synergies to take the deal forward." This is disappointing as I still believe webOS and HTC hardware would be an awesome combination. It looks like we will have to rely upon that hacking community to make my dreams a reality. As for Palm, I believe that Lenovo are now the number one contender. Watch this space...