NVIDIA is "all Apple"
Monday, November 9, 2009 at 9:05PM |
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NVIDIA CEO Jen-Hsun Huang gave an interesting speech today during a visit to the American University of Dubai.
After discussing some of the current challenges NVIDIA are facing with Intel, he went on to share his admiration for Apple computers, stating that:
"Apple uses the best technology for their [computers]. Apple says to their customers: if you buy a computer from us you can be sure we have selected the best technology inside for you. That is their promise to consumers. Their promise to consumers isn’t we’ve selected the best technology for you with the exception of what Intel allows us to use. That’s not their promise. And that’s why Apple uses the best technology where they want whenever they want. And that’s why I’m all Apple! At home it’s just Macs everywhere. It’s NVIDIA’s technology in all of them but I use Macs. My son has two Macs, my daughter has a Mac, there’s an extra Mac just in case and my wife has a Mac. It’s just Mac, Mac, Mac! Because I know it’s got the best stuff inside".
When you consider Apple's close ties to Intel and the fact that they also offer graphics solutions from NVIDIA's main rival ATi (AMD), I find it slightly surprising that Mr Huang holds Apple in such high regard.
This type of behaviour makes me slightly suspicious, as ever since the AMD/ATI merger, NVIDIA has been under increased scrutiny from the media and market analysts who are trying to decide whether they will be swallowed by an industry that is becoming increasingly competitive. Also, when you consider Apple's current cash flow boom, I often wonder if they plan to make any major acquisitions. What would the computing world look like if Apple and NVIDIA became one company?




























